How to Use Social Media Emoji to Humanize Your Business
January 27, 2017 by in

By Aleh Barysevich Do you want to humanize your business on social media? Have you thought about using social media emoji? Emojis are a fun and creative way to connect with

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How to Use a Facebook Contest to Promote Your Business
January 14, 2017 by in

by Kristen Dahlberg FACEBOOK has emerged as one of the most influential social networks in the world.  It has also become a platform for companies to increase their reach and promote their

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Incredibly Useful Instagram Tips for Small Businesses
January 11, 2017 by in

by Chris Makara IT’S no secret that Instagram is a channel your small business can no longer neglect. As of September 2015, Instagram had over 400 million monthly active users. That’s quite a

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How to Hit Your Target Market Bullseye
January 1, 2017 by in

by Jordan Silver IN the digital world, your marketing dollars can stretch further than traditional channels like radio, print, or television advertising. This is due in large part to advanced targeting and

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What Hollywood Can Teach Email Marketers About Storytelling
January 1, 2017 by in

by Jimmy Kim YOU had me at hello. As you wish. It’s the circle of life. A long time ago, in a galaxy far, far way. What do those sentences all have

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12 Ways to Integrate Email and Social Media
January 1, 2017 by in

by Cassi Knight EVER have the feeling email marketing and social media were being set up to be enemies? It comes up when the social media people say stuff like “email is

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How to Use Facebook Groups to Generate Free Traffic
December 31, 2016 by in

by Dean Valerio IT’S frustrating, isn’t it? As a small business owner or marketer, you work tirelessly to get more traffic. Without a regular stream of visitors coming to your site, your lead

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Is Your List Dead? Learn How to Activate Subscribers!
December 31, 2016 by in

by Natalie Ryder AT this point, roughly 80% of all email databases are considered to be “inactive.” These dormant subscribers have stopped engaging with your emails, and have been silent for months.

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How & Why to Leverage Video in Email
December 31, 2016 by in

by Cassi Knight MANY marketers are sometimes left scratching their heads when it comes time to craft the actual content within their emails. They wonder, “What should I include in my email

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The Beginner’s Step by Step Guide to Google PPC
December 30, 2016 by in

by Jordan Silver WHEN it comes time to promote your product or service, one of the quickest ways to get results is with paid advertising. This is typically called pay-per-click (PPC) or

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