sendlane

by Anik Singal Why User Experience Matters for Your Bottom Line User experience (UX) has become a buzzword in recent years. Here’s a basic definition of UX, according to Nielsen Norman Group:

by Patrick Williams 5 Unusual Email Marketing Techniques According to the Radicati Group, by the end of 2016, the total number of worldwide email accounts is expected to increase by over 4.3

by Zakaria Meftah The Value of Email Signatures for Marketing As you probably know, I look at a lot of marketing emails. And I’m always amazed by how often people ignore

by Jimmy Kim 10 Crucial Elements of An Effective Email Message  So you’re getting ready to send out an important email… you’ve been working for months to build your list and you’re excited

by Patrick Williams How to Get Your Emails Into Gmail’s Primary Inbox The non-primary inbox has many names. Gmail calls it the Promotions tab. Marketers refer to it as the Grim

by Pam Neely How Often Should You Be Sending Emails? It’s one of the most common questions new email marketers have: “How often should I be sending my emails?” And for

by Patrick Williams 4 Types of Email to Engage Subscribers How many times have you opened an email from a brand you signed up to follow, only to be disappointed that it’s

by Dylan McPharlin How to Write a Great Weekly Email Newsletter Sending out a weekly email newsletter is a great way to keep in touch with your customers. A one-page format

by Jimmy Kim 3 Ways to Turn Subscribers into Customers So you’re starting to get subscribers on your email list. You’re drawing them in with great content and a series of

by Patrick Williams Double Your Response Rates with These 7 Email Marketing Hacks You might have a number of different goals when it comes to your email marketing.  What is the