by Jimmy Kim AS an email marketer, everyone goes through the 3 types. You see as a newbie, you’re taught that the money is in your email list. It’s an old and
by Paolo Dullano ALMOST every email marketing service suggests optimal times and days for sending emails. These recommendations are based on what works for their customers. For example, in its 2014 Send Time
by Alex Everhart Email marketing offers the highest ROI of any online marketing channel and is the most searched marketing topic by industry professionals. Knowing this, it is critical to up your
by John Chen In our last post, The 5 Step Checklist for Great Email Branding: Part 1, we took a look at the first 2 steps that you can take to
by John Chen I know what you are thinking. Email branding? Really? Yes, really. I’ll explain why. Email today remains as one of the top methods of getting traffic to your
by Jimmy Kim Look at the image above.I bet ½ the reason you’re still reading this article is because you saw the image and it drove your curiosity.That’s the power
by Cassi Knight Inactive subscribers. Every email marketer has them – people who have either never interacted with an email message from you, or haven’t done so in a very
by Jimmy Kim If you want to kill your email campaigns before they even get off the ground, blindly blast offers and deals and see what happens.Spoiler alert: it won’t
by Dave Bender One of the most important email marketing metrics that you should be paying attention to is your attrition rate. (How many users you’re losing week over week
by Caitlin Haines The world talks a lot about millennials these days. That’s partially because the millennial generation (that’s anyone born between the early 1980s and early 2000s) is entering
But nothing the copy said could convince her and so it didn’t take long until a few insidious Copy Writers ambushed her, made her drunk with
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