#DIGITAL | Blog with both sidebars

Emoji Support in Email: Can Your Subscribers See Them?

March 1, 2017 by Valentin Klemencic in

BY BETTINA SPECHT Emojis take the standard text smiley face and bring it to the next level. For any reaction, whether you’re happy , crying laughing , or relieved , emojis allow you to

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Community Contest: Subject line and Preview Text Winning Combos

February 28, 2017 by Valentin Klemencic in

BY JAINA MISTRY As email marketers, we like to think that our subject line and preview text are like the windows to your email content—a glimpse for the subscriber of what’s in store

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Q&A With MailCharts: The Ultimate Guide To Email File Size & Load Times

February 28, 2017 by Valentin Klemencic in

BY KAYLA LEWKOWICZ When creating emails, we focus on building the best email for our audience. That often manifests itself in content curation before designing and creating the email. While we

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Q&A With MailCharts: The Ultimate Guide To Email File Size & Load Times

February 28, 2017 by Valentin Klemencic in

BY KAYLA LEWKOWICZ When creating emails, we focus on building the best email for our audience. That often manifests itself in content curation before designing and creating the email. While we

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How to Successfully Run an A/B Test on Your Email Campaign’s Landing Page

February 28, 2017 by Valentin Klemencic in

BY KAYLA LEWKOWICZ We love A/B testing here at Litmus. A/B testing subject lines, calls to action, or preheader text can be a great way to optimize your emails for opens,

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