by Dave Bender 5 Unusual Email Marketing Techniques According to the Radicati Group, by the end of 2016, the total number of worldwide email accounts is expected to increase by over 4.3

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by Anik Singal Why User Experience Matters for Your Bottom Line User experience (UX) has become a buzzword in recent years. Here’s a basic definition of UX, according to Nielsen Norman Group:

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by Dave Bender Four Reasons Nobody Has Opened Your Last Email You know what your goals are. Subject lines that sell. Copy that kills it. Design and deals that drive readers

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by Dave Bender 3 Creative Ways to Get Engaged and Loyal Email Subscribers Email lists are the bread and butter of any business. They’re the people you have direct access to. For

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by Dave Bender Controversy Meets Email Marketing: Is Clickbait a Dying Breed? Like it or not, the prevalence of clickbait in modern marketing has transformed the way we perceive and write our headlines.

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by Zakaria Meftah 3 Landing Page Elements You Need to A/B Test One thing I’ve noticed in email marketing is how much people neglect their landing pages. They put them up

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by Dave Bender  5 Examples of Great Customer Reengagement Campaigns Up to 21% of emails never make it to the intended recipients’ inboxes. If up to 21% of snail mail never made it

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by Anik Singal Should Brick and Mortar Businesses Really Use Email Marketing? When small business owners hear the term email marketing most of them consider it a marketing method better suited for bigger

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by Anik Singal Should Brick and Mortar Businesses Really Use Email Marketing? When small business owners hear the term email marketing most of them consider it a marketing method better suited for bigger

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by Jimmy Kim 3 Ways Every Small Business Should Be Using Automation Whether you’re a large SaaS company or a small mom and pop shop, email marketing is a vital part

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